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Home arrow Business Development

Subsidised Marketing

Summer 2009 (2)

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High Country Images

Click to find out more about Visions of Victoria

A library of professional images of Victoria’s High Country is available online.

 

Business Development

The information and links below give you access to useful information about how to develop your tourism business and up to date tourism trends and strategic initiatives and developments.

The Business Development Program for 2008 included:

  • Business Development Forum in Benalla
  • Small Business Mentoring through the Office of Small Business
  • PR & Media Skills workshop
  • Packaging Workshops Bright, Benalla & Wangaratta
  • Packaging Workshops Beechworth, Rutherglen & Mansfield
  • Tourism Awards Workshops

The presentations and information from some of the workshops are available here for you to download.



Packaging Workshops

NEVT ran three full-day Bushfire Recovery funded workshops on Packaging Tourism Product.  Three-hour follow up workshops have been held in Beechworth, Rutherglen and Mansfield.  Further regional workshops are available on request, just This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .

 

Packaging Basics Presentation

Download speakers notes from a follow up workshops here.

Download the Presentation here.

 

Working with the Media

Download the Power Point presentation from NEVT’s PR & Media Skills Workshop.

 

Victorian Tourism Awards

Following two in-region award workshops Victoria’s High Country had a record nine entrants in the 2008 Tourism Awards.  Click here to find out more about the 2008 Tourism Awards , the results and how to become an entrant in 2009.

 

Tourism Excellence

Tourism Victoria has designed the Tourism Excellence program help tourism businesses and destinations get the best from their workforce, deliver the best possible visitor experience, grow tourism by working together, and ensure a sustainable industry.

The Seven Modules

Understanding visitor needs and expectations
People excellence – valuing your people
Business excellence – maximising business performance
Growing destinations – highlighting the complimentary nature of products and services within a destination
Industry participation – working together, contribution to the seamless integration between various tourism products
Fostering innovation – the adoption of innovative practices
Sustainability in tourism
– consideration of financial, environmental, social and cultural impact of the business

Click here to find out more about tourism excellence

 

Tourism Facts & Figures

Find out all the latest research, facts and figures on Victoria’s tourism industry via Tourism Victoria’s industry website.

Research includes:

  • Visitation to Victoria and its regions
  • International Research
  • Domestic Research
  • Regional Research
 

Regional and National Initiatives & Planning

Sydney Melbourne Touring Prospectus 2008/2009
Download the prospectus here

Australian Alps National Landscapes
Read more about the Australian Alps and National Landscapes initiative

Regional Tourism Action Plan
Tourism Victoria has released the final Region Tourism Action Plan 2009/2012

The plan outlines the course for regional tourism for the next three years and identifies key development priorities for Victoria’s High Country.

The RTAP is a three-year plan commencing in 2009 and will be constantly reviewed to ensure actions remain relevant.

To download a copy click here

 
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